The Professional PTK: Defining your Career Brand

For PTK faculty who teach and have other professional engagements such as consulting, publishing, researching and speaking, integrating it all into one clear, defined career brand is critical to professional success.  This session shows you how to combine your PTK experience with everything else you do for one clear, defined career brand. This includes templates and guidelines to create a clear value proposition, elevator speech, career summary and tagline and other branding elements important to your continued career growth and success.  Our panel, led by a career coach and branding/communication professionals and PTK faculty, will be interactive and offer practical takeaways you can use immediately.